# Marketplace Expansion Figures
MKT-04
Buyer Offer Map
The marketplace organizes products, services, licensing, and partner offers by the buyer problem they solve.
Ecosystem map of buyer problems and corresponding products, services, licensing, and partner offers.
Core
Buyer problem
Shared contracts
- Discover AI security exposure
- Test and validate risk
- Prioritize and prove controls
- Scale capability through partners
Products
Scanner and workbench capability • Attack-path and evidence capability
Services
Launch review • Adversarial testing • attack-path review
Commercial models
Enterprise deployment • OEM and embedded capability • Brand and licensing models
Partner programs
MSSP and consulting • Academy and workforce • Technology and interoperability
MKT-05
Offer-to-Pilot Journey
A marketplace listing becomes useful when it leads cleanly from problem selection through scope, pilot, evidence, and production decision.
Governed marketplace journey from offer discovery and scope through representative pilot, evidence review, commercial fit, and production decision.
Buyer journey
- 1Discover the offerStart from a buyer problem, route, listing, or partner introduction.
- 2Confirm fitClarify problem, system, delivery model, stakeholder, and commercial motion.
- 3Define a representative scopeSelect an object, workflow, system, cohort, or engagement boundary.
- 4Run a bounded pilotProduce the smallest evidence needed to evaluate product and commercial value.
- 5Review evidence and operating fitAssess output quality, workflow fit, ownership, support, and economics.
- 6Choose the next commercial stateStop, refine, purchase, integrate, license, or expand.
Retest loop returns to Confirm fit
What does the evidence support?
- No fit
- Refine scope
- Purchase or engage
- Integrate or license